Web Mercator (EPSG:3857) is the projection used by almost every web mapping library — Google Maps, OpenStreetMap, Leaflet, and Mapbox — for fast interactive tile rendering. This converter transforms WGS84 latitude/longitude coordinates (EPSG:4326) to Web Mercator metres and back for use in custom cartographic applications and GIS pipelines.
Web Mercator projects the earth onto a square using a spherical approximation of WGS84. The result is a coordinate system in metres suitable for fast tile rendering, at the cost of extreme area distortion toward the poles — Greenland ends up looking larger than Africa. For measuring distances or areas, Web Mercator is wrong; for rendering interactive maps, it is the de facto standard.
Developers commonly need this conversion when their data is in lat/lon but a mapping library or vector tile service expects metres, or when exported map features come back in EPSG:3857 and need to be joined with GPS data in lat/lon. GeoTransform handles both directions from the same page — the converter's default is WGS84 → Web Mercator, and the swap button reverses it.
For small-area work near the equator, Web Mercator is close enough to a true metric projection for rough distance calculations. Anywhere else, use UTM or a local projected CRS instead.